Surprising new Botox service while at the dentist grows in popularity

Home Lifestyle Surprising new Botox service while at the dentist grows in popularity
Surprising new Botox service while at the dentist grows in popularity

Australians seeking Botox injections are turning to their dentists in record numbers as the health professionals become widely recognise as “experts” in faces.

The popular anti-wrinkle injection are most commonly administered at beauty clinics by a registered medical practitioner, often nurses.

However, more and more dentists are now performing the cosmetic treatment alongside their traditional services as patients look for a “one-stop shop” to improve their facial features.

Sydney dentist Dr Amrinder Oberoi, who runs Paramount Dental, recently began offering his clients injectables alongside their routine scale and polish, reporting a huge uptake in the service.

“About 30 per cent of our patients are now using this as an added service in some way, it’s been brilliant,” Dr Oberoi told news.com.au’s The Beauty Diary.

“Dentists are also the best trained in the medical field to understand the structure of the face and are uniquely qualified to cosmetically enhance your features.

“We know your facial muscles better than any other medical professional. We are trained to know the ins and outs of your entire facial anatomy and know the best way to maximise results safely.”

While you’d be forgiven for thinking this is a new venture for dentists, the teeth experts have long been using injectables to help treat several medical conditions.

These include temporomandibular joint dysfunction (TMJ) which cause chronic pain in the jaw as well as teeth grinding and jaw clenching.

“TMD is a big one that we treat using Botox injections, however cosmetic reasons are the main reason clients want injections,” Dr Oberoi said.

“A beautiful smile is not just about nice straight teeth. The features around the smile are something people want to improve too. Like volume, fine lines and symmetry.

“Dentists are more than adequately trained to achieve this.”

The additional dentistry services are becoming popular overseas too with clinics in the UK and US also noticing demand has increased.

“In the last five years people are going to the dentist for more cosmetic reasons including fillers and Botox,” Ashton Collins, director of Save Face – a national register of accredited practitioners providing non-surgical cosmetic treatments in the UK – told Metro recently.

“Dentists were routinely administering Botox and then as aesthetic treatments became more popular it became a hand-in-hand service.

“If you are already a client at a dentist and you have a relationship where you trust that person, then it’s just an easy progression.”

Dr Oberoi, who partnered with specialist GP Dr Ryan Holmes to create Skin & Teeth – a one clinic destination that focuses on improving patient’s appearances using a holistic approach to care – agrees with this sentiment.

“We already have a very strong relationship and trust but with our patients so offering injectables is becoming just another service we provide,” he explained.

“It’s a slow process of awareness and building confidence with patients, but it’s steadily increasing.”

Recent research conducted by Finder determined around 1.2 million Australians have some form of cosmetic enhancement each year, with six per cent of those regularly having anti-wrinkle treatments.

On average, a single session of Botox can cost up to $300 and lasts between 3-4 months.

Around 2.2 million people worldwide search for Botox every month, according to Google trends data as of March 2022.

This is up 57 per cent when compared to data taken in 2018.

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